Peter Jordan has spent more than 20 years finding inspiration in ordinary people. He got his start teaching children in remote parts of Africa to make their own films using toy video cameras and a solar-powered computer. Most recently, he directed, shot, and edited a pair of stories about ChatGPT that aired during the Super Bowl.
For Peter, the camera is a passport into the lives of others. That access is an enormous privilege – and the reason he loves this work. Whether filming a human rights documentary or a commercial for a global company, he looks for the same thing – the small, unscripted moments that reveal the humanity in others.
Peter has directed films in more than 20 countries for organizations ranging from grassroots nonprofits to global companies like OpenAI, Anthropic, Meta, LinkedIn, IBM, and Wikipedia.
His collaborative film with survivors of genocide in Darfur received a Gold Medal from the United Nations. And his human rights documentaries have appeared on PBS, in The New York Times, and before Congress.
As a creative director at Facebook, Peter led work on artificial intelligence, solar-powered drones, and planetary internet access, in addition to directing the launch videos for many of Facebook's landmark products.
Peter is currently shooting his first feature, about the fight to save the critically endangered Great Green Macaw. He lives with his wife and two children on the rim of a national park in Costa Rica.
For Peter, the camera is a passport into the lives of others. That access is an enormous privilege – and the reason he loves this work. Whether filming a human rights documentary or a commercial for a global company, he looks for the same thing – the small, unscripted moments that reveal the humanity in others.
Peter has directed films in more than 20 countries for organizations ranging from grassroots nonprofits to global companies like OpenAI, Anthropic, Meta, LinkedIn, IBM, and Wikipedia.
His collaborative film with survivors of genocide in Darfur received a Gold Medal from the United Nations. And his human rights documentaries have appeared on PBS, in The New York Times, and before Congress.
As a creative director at Facebook, Peter led work on artificial intelligence, solar-powered drones, and planetary internet access, in addition to directing the launch videos for many of Facebook's landmark products.
Peter is currently shooting his first feature, about the fight to save the critically endangered Great Green Macaw. He lives with his wife and two children on the rim of a national park in Costa Rica.